Awarded Contract
  • National Public Relations Representation

  • Request for Tender
  • Awarded
  • DEDT 08 0187
  • 11/09/2008
  • From 21/08/2008 to 21/08/2009
  • This contract has an option to extend beyond this period.

  • From 22/08/2009 to 21/08/2010
Business Is this a Tasmanian Business ? * Business Address Allocated Amount
Media Moguls Communications Pty Ltd No
391 Canterbury Road
Surrey Hills
Victoria
Australia 3127
 $120,000
*A Tasmanian business is a business operating in Tasmania that has a permanent office or presence in Tasmania and which employs Tasmanian workers.

  • $120,000 (This does not include the value of the option to extend.)
  • $120,000

  • 0
  • 13
  • Department of Economic Development, Tourism and the Arts
  • Level 1, 22 Elizabeth Street
  • Hobart Tasmania 7000
  • Management and Business Professionals and Administrative Services
Tourism Tasmania seeks to engage public relations (PR) representation to manage and implement the organisation’s PR plan within Australia. The representative will be required to generate and manage partner driven marketing initiatives that establish, articulate and leverage Brand and Brand Values through creative and innovative means. New communications media and Public Relations are expected to feature strongly in positioning Tasmania.Key responsibilities will include implementation of agreed national strategies and programs including the Visiting Journalist Program; providing market intelligence on consumer trends and media activity; building knowledge and understanding of Tasmania’s tourism industry and product; developing strategic and tactical opportunities and story angles in line with the overall strategic plan and budget allocations; identifying and building opportunities with key media and non-traditional partners; and working closely with Tourism Tasmania in the implementation of marketing and promotional plans.
  • N/A
Annabelle.Sweetman@tourism.tas.gov.au
Previous total contract value included the value of the extension.

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