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Awarded Contract
Procurement Title
Project Tasmania – Brand Measurement Services
Type/Procurement Method
Goods and Services Purchase < $100,000
Status
Awarded
Unique Tender ID
DEDT 04-09
Awarded Date
02/09/2009
Period of the Contract
From 17/08/2009 to 30/06/2011
Successful Supplier(s)
Business
Is this a Tasmanian Business ? *
Business Address
Allocated Amount
Colmar Brunton Pty Limited
No
80 Waterloo Road
North Ryde
New South Wales
Australia 2113
$71,500
*A Tasmanian business is a business operating in Tasmania that has a permanent office or presence in Tasmania and which employs Tasmanian workers.
Additional Businesses Invited to Quote
Business
Is this a Tasmanian Business? *
State
Enterprise Marketing and Research Services Pty Ltd
Yes
Tasmania
Ehrenberg-Bass
No
South Australia
A C Nielsen
No
New South Wales
*A Tasmanian business is a business operating in Tasmania that has a permanent office or presence in Tasmania and which employs Tasmanian workers.
Total Contract Value
$71,500
Number of Tasmanian Bids Received
1
Total Number of Bids Received
3
Agency
Department of Economic Development, Tourism and the Arts
Level 1, 22 Elizabeth Street
Hobart Tasmania 7000
UNSPSC Category
Engineering and Research and Technology Based Services
Description
The services to be provided are as follows: 1) To develop a benchmark for the perception of Tasmania both within Tasmania and interstate, incorporating current perceptions and aspirational values and being specific to the five pillars of the project; live and work, study, invest, visit and trade and their respective core audiences. 2) To develop a tool to measure the shift in perception over time, with the objective that this measure can be conducted regularly, either six monthly or annually. 3) To ensure that the data collected is able to be further analysed by a range of variables eg demographics (age, sex etc) , geography etc.
Location
N/A
Enquiries Email
Bridget.Hiller@development.tas.gov.au
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