Not Awarded Notice
  • International Marketing Representation in New Zealand

  • Request for Tender
  • Not Awarded
  • 08 0163
  • 04/08/2008
  • Wednesday 28/05/2008, at: 02:00 PM

  • Department of Economic Development, Tourism and the Arts
  • Level 1, 22 Elizabeth Street
  • Hobart Tasmania 7000
  • Management and Business Professionals and Administrative Services
Tourism Tasmania, seeks to engage an in-market regional representative to be the 'face' of Tourism Tasmania in New Zealand and to provide a single identity to work with partners. The in-market regional representative will work with Tourism Australia, State Tourism Organisations and key industry partners in market, to establish, articulate and leverage Tasmania's brand and brand values through creative and innovative marketing.  The representative will also work with partners to achieve alignment of Tasmania's tourism product, experiences and infrastructure with market expectations of the brand. Key responsibilities of the in-market regional representative will include developing Regional Strategic Marketing Plans for the key New Zealand markets; implementation of agreed strategies and programs in market; identifying and building relationships with key trade and non-traditional partners and working closely with them in the implementation of marketing and promotional plans; working closely with Tourism Tasmania’s PR representatives in New Zealand in the implementation of media plans and Visiting Journalist Programs and integrated marketing campaigns; providing up to the minute market intelligence and insights on the market, travel trade and aviation industry; and representing Tourism Tasmania at in-market industry meetings, partner meetings, trade forums and other functions as required.

  • N/A

  • 03/05/2008
  • From 01/07/2008 to 30/06/2012

  • Mr Chris Griffin
  • Group Manager (Destination Marketing)
  • Tourism Tasmania
  • 22 Elizabeth Street
  • HOBART TAS 7000
  • AUSTRALIA
  • Telephone: +613 6230 8119 or +614 3768 7924
  • Facsimile: +613 6233 5800
Email: Chris.Griffin@tourism.tas.gov.au
  • Tender Box
  • Lift Foyer
  • Level 1
  • 22 Elizabeth Street
  • Hobart TAS 7000
  • AUSTRALIA
  • Mr Chris Griffin
  • Group Manager (Destination Marketing)
  • Tourism Tasmania
  • 22 Elizabeth Street
  • HOBART TAS 7000
  • AUSTRALIA
  • Telephone: +613 6230 8119 or +614 3768 7924
  • Facsimile: +613 6233 5800
Email: Chris.Griffin@tourism.tas.gov.au

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